Through The Football Collective, brands can connect with hundreds of millions of fans who follow football's biggest clubs and competitions every week across the world's football media ecosystem.
Reach the fans behind football's biggest clubs and become part of the conversations, content and communities that shape modern football culture. Click on a club to learn more.
Extend existing sponsorships or align your brand with football's biggest tournaments through media, content and fan-first experiences. Click on a competition to learn more.
“ Most contextual targeting relies on keywords and inferred interests. Our partners go further. Through declared first-party fan data and football consumption behaviours, we know which clubs, competitions and players fans actively follow, enabling brands to reach supporters with greater precision.”
Declared Fan Data
First-party. Verified. Actionable.
Fans tell us which clubs, competitions and players they follow.
Football Context
Right Fan. Right Moment.
Activate around the matches, moments and content fans actively consume.
Fan-First Content
Built For Football Fans.
Create written, video, audio and social content tailored to specific fan communities.
The biggest tournaments. The moments that matter.
| AUG | SEP | OCT | NOV | DEC | JAN | FEB | MAR | APR | MAY | JUN | JUL | |
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Domestic Leagues Aug – May |
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Champions League League Phase |
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Champions League Knockout Phase |
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Europa League Sep – May |
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Conference League Sep – May |
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Women's World Cup 24 Jun – 25 Jul 2027 |
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